The complexity of the pharmaceutical market has grown exponentially in recent years. The growth of specialty products and generics. Niche distributors and new distribution channels. The influence of managed care.
The world has changed. And pharmaceutical companies need new ways to effectively navigate this complex and dynamic environment.
Announcing the Next Generation of IMS Prescription Services. IMS National Prescription Audit™, IMS Xponent® and IMS PlanTrak™ now deliver even greater accuracy, speed and flexibility.
